It’s been a busy year so far for Gamma Minus in terms of attending various gaming events. We’ve been to Switzerland for the Ludicious Game Festival, to the GDC in San Francisco, Quo Vadis in Berlin, Reboot in Croatia, and hopefully we’ll be attending the Nordic Game Conference in Sweden next month, if everything works out.
Every time we pitch the concept to potential investors and publishers, it helps us to get a better understanding of what we’re actually pitching, and it helps us to hone our pitching craft. It can sometimes be somewhat of a sobering experience. As passionate and highly motivated developers, we are quite often “arms deep” in code, or animation blueprints, and we can sometimes forget the overarching goal. Being reminded of this in an “elevator pitch” setting gives us a chance to reflect, recalculate and re-calibrate.
We are in fact at a slight disadvantage at our preset stage of development. A fitting analogy is if we were baking a cake. We can tell you how amazing the ingredients are, and you can take a look at it in the oven, and even smell it- but you can’t taste it yet. Making a prototype, especially a multiplayer asymmetrical is a daunting task, and one fraught with peril. Conveying what Cold Comfort can be, even with a prototype requires not only our undivided attention, but the imagination and by proxy, the faith of a potential business partner.
At the end of the day, we’re not professional pitchers- but at the same time, if you do it hundreds of times, you eventually start to realize what works, and what doesn’t. It all boils down to the ability to sell the idea of Cold Comfort. We aren’t just wheelin’ and dealin’ for just anybody either. Agreeing to any deal at this point is agreeing to a long term relationship, and any relationship needs to have rules, mutual respect and a common goal.